Want more customers? Start with clarity.
When a business gets a clear marketing route, everything falls into place. It's clear whom you sell to, what hooks people about your product, where to send the ads and where to start. Customers don't come from magic. They come from that clarity.
That's what I give. Over 10+ years and 100+ small-business projects I've built a method that turns "we need to do something about marketing" into a concrete route.
Online · 1 hour 20 minutes · RUB 5,000 (about $60) · a clear picture, a plan for the month and a risk map stay with you.
I know the road. You keep the wheel.
I'm the navigator, not the driver. I read the road, plot the route, show where the turn is. I don't take the wheel of your business and I don't sell driving courses. You drive, and along with the route you get an understanding of your own marketing. That stays with you for good.
My name is Andrey Belokrylov. For more than ten years I've been doing marketing and advertising: not teaching it, but running campaigns right now.
Driving schools, psychology practices, country resorts, restaurants, city venues. I see from the inside why advertising doesn't work for small businesses. And almost always the reason isn't the ads themselves but earlier: the business doesn't fully understand whom, what and at what price it sells. The ad specialist isn't responsible for that, and no course gives it. That's the layer I work with.
Three steps: from a diagnostic to decisions by numbers
You start with the diagnostic. After that, if you want: build the foundation with the program and, once you've launched, keep the route with a retainer.
What happens
We take apart your project: product, prices, advertising, competitors. I find exactly where the money is lost.
What you take away
A map of problems: where money is lost and what to fix first. And a plan for the month.
RUB 5,000
about $60
What happens
We build the marketing foundation: goals and product, audience, positioning, offer, launch plan.
What you take away
Five working documents and an advertising brief that makes sloppy work impossible to hide.
RUB 25,000
about $300, the diagnostic counts toward it
What happens
After the launch we go through the numbers and correct the route. The ads are already running; we check and adjust.
What you take away
Decisions on live data, not on feelings.
Price by scope. About the retainer →
Sessions weekly, or every two weeks if your schedule is tight. Everything online. RUB 25,000 for the foundation, once. That's what a targeting specialist charges for one month of hands-on work. The difference is that after the program you understand what you're paying for. Running the ads is a separate service: my hands or your contractor's. The brief will be ready either way.
Who answers for what
An honest frame before the work starts, so there's no "but I thought" later.
What I guarantee
After the program you'll have positioning, a customer portrait, an offer and a launch plan, and you'll understand why they're exactly that. That's my zone. The word "maybe" doesn't live there.
What depends on you
Movement. I read the road, but I don't drive the car. Between sessions there's work: 30–40 minutes per assignment. A route without movement stays paper.
What nobody controls
The market, the season, the competitors. Anyone who says they control these is lying.
Why I don't guarantee sales
Anyone who guarantees you sales either doesn't understand how marketing works, or understands and is lying. You've most likely bought both already.
I guarantee what's in my power: the route will be right, the documents will be usable. And one more thing that stays with you for good: you'll understand your own marketing. Contractors, agencies and pretty reports won't be able to fool you anymore. That's worth more than any guarantee.
1 hour 20 minutes online. RUB 5,000.
The map of problems and the plan for the month stay with you. If after the diagnostic you decide to continue on your own, that document is already enough to stop wasting budget blind. If you decide to continue, the diagnostic counts toward the program.
Don't like forms? Write to me directly, I answer personally.
Briefly about the sessions
Is this for companies outside Russia?
The format was built for small businesses selling in Russia, and the prices are in rubles. If you're a foreign company entering the Russian market, the same diagnostic works as a first step, with written communication in English and the call in Russian or with an interpreter.
What exactly do I get after the diagnostic?
A map of problems (where money is lost and what to fix first) and a plan for the month. Yours to keep, whether or not you continue.
What if I only want the ads set up?
Then the program isn't the right entry point. Look at the fixed-price Yandex Ads launch instead, or start with a free review.
How are the dollar amounts calculated?
Prices are set in rubles. The dollar figures are rounded equivalents at the 2026 exchange rate, shown for orientation only; the invoice is in rubles.