Yandex Ads launch for RUB 25,000
I'll set up your campaign turnkey as a marketing strategist, not an "ad specialist working to spec". First we work out who your customer is and why they choose, then we build the account. So the budget turns into inquiries, not clicks for the sake of clicks.
A one-off fee for the launch: RUB 25,000, about $300. With an ad budget from RUB 50,000 a month, about $600.
I reply personally, usually within a day.
What's in the launch
Analytics and goals
Yandex Metrica installed and checked, goals and events set up.
Keywords by intent
Queries collected by the intent to buy, in Russian, with negative keywords.
Structure
Search, the ad network and retargeting, laid out around your funnel.
Ads per segment
Copy for different customer states. One meaning, different wording.
Protection from bots and fraud
Regions, junk placements, click fraud: cut before they cost you.
Bidding strategy and labeling
A strategy for your goal and budget, and the ad identifier every ad in Russia needs.
Showing the ad is the last step, not the first
Anyone can launch a campaign. Making it bring inquiries and pay back is a different job. The difference is the strategy before you press "Start". I go in the opposite order from most.
The customer first
Who buys and why, what stress they're closing, what state they're in. A hedonist and an expert speak different languages and respond to different triggers.
Then the offer
What you promise and how. If the landing page doesn't sell, the ads pour money into a hole no matter how you tune the bids.
Only then the account
Yandex delivers the right message to the right person. It amplifies what works. It doesn't repair what's broken.
Who this launch is for
✓ A good fit if
✕ Not a fit if
Launch Yandex Ads for RUB 25,000
Leave a request. I'll contact you personally, ask a couple of questions and tell you whether the launch fits your task. No funnels, no spam.
Briefly about the launch
What's included in the RUB 25,000?
A full turnkey campaign setup: analytics and goals in Metrica, keywords by intent, a structure across search, the ad network and retargeting, ads per segment, protection from bots and fraud, a bidding strategy, ad labeling. The result is a working campaign, not "keywords thrown in and launched".
Why a budget from RUB 50,000 a month?
Below that threshold the campaign doesn't get enough data to learn and reach a stable cost per lead. The test simply doesn't gather statistics: the money goes, and there are no conclusions. The threshold protects your budget, not my price list.
What about management after the launch?
RUB 25,000 is the launch: building the campaign. After that it needs running: cleaning placements, testing, optimizing for cost per lead. We discuss management terms separately, for your volume. If you prefer, I do only the launch and hand the campaign over to your team.
Does this work for a company outside Russia?
Yes, if you have a Russian-language landing page and a way to serve Russian customers. Written communication in English, the ads and keywords in Russian. If your site is only in English, start with the website + Yandex Ads offer or a free review.
Let's build Yandex Ads that bring inquiries
Leave a request and we'll discuss the task and launch the campaign as a system, not as "keywords in an account". Or write to me directly on Telegram; I answer personally.